Friend MTS, content security provider for live and on-demand sports and entertainment, has opened a new office in Singapore. Situated in the bustling heart of Singapore city, the new office continues Friend MTS’s strong global growth in 2023 and emphasises its continued commitment to expansion in the APAC region and around the world.
The new office will serve the Asia Pacific region, providing sales and support services for customers throughout the territory. These teams will help rights holders, broadcasters, and OTT operators to enhance their content security and revenue protection strategies through the deployment of advanced, end-to-end content security solutions such as dynamic server blocking, large-scale monitoring, subscription and distribution-level watermarking and effective enforcement.
Friend MTS has continued to grow since the investment from North Edge in 2022 and has recently added many new senior staff to the team, including a CEO, and SVPs in Sales and Engineering roles. Additional resources have been added to the sales function in all territories, and the company has expanded engineering and R&D teams by nearly 20%, with a commensurate increase in investment into supporting infrastructure.
Shane McCarthy, Chief Executive Officer said, “This is an incredibly exciting time to be at Friend MTS. We’re delighted to open this new office in Singapore to support all of our customers in Asia Pacific, as we help them to understand and engage with their diverted audiences, through genuine piracy intelligence and highly effective tools and strategies that will protect their premium content and identify new revenue streams.”
The announcement comes ahead of APOS 2023 in Bali, where Friend MTS is a headline sponsor for the show, that will bring global, regional and local industry leaders together to discuss and provide insights into the future of media and entertainment in the Asia Pacific region.