Tuesday, April 23, 2024

Innovative Production Services Elevates 4K ONE OB Truck with LAWO MC2 36 Console

Innovative Production Services, a leading provider of event production and OB solutions, has announced the acquisition of the state-of-the-art LAWO MC2 36 audio production console for its 4K ONE Outside Broadcasting (OB) Truck. According to the company, this strategic investment underscores Innovative Production Services’ commitment to delivering unparalleled production experiences for live events, concerts, and broadcast productions across Australia.

After extensive market research, Director Jeremy Koch identified LAWO as the premier choice to fulfil the audio production needs of their 4K ONE OB truck. With a reputation for leading IP technology and excellence in audio technology, LAWO emerged as the frontrunner for delivering unmatched quality, flexibility, and reliability in the demanding world of live production.

“We’re thrilled to partner with LAWO to enhance our audio production capabilities,” said Jeremy Koch, Director of Innovative Production Services. “The LAWO MC2 36 console is a game-changer for us, offering unparalleled flexibility and sonic precision. It’s the perfect fit for our mission to deliver flawless audio experiences to our diverse range of clients.”

The LAWO MC2 36 is an all-in-one console at heart, boasting 256 DSP channels, both at 48kHz and 96kHz. It delivers the same superb convenience as its larger siblings: all industry-standard audio inputs and outputs are built-in, with native IP connectivity at its centre. Powered by Lawo’s A__UHD Core software-defined processing technology, the console delivers all the incredible flexibility offered by IP technology — but with intuitive tools that make setup and management as simple as in baseband days. The console is fully geared to manage any kind of remote application and provides easy deployment for on-site scenarios, including effortless point-to-point connectivity for A__stage IP stageboxes.

[L-R] Jeremy Koch, Director of Innovative Production Services, and Mike Heard, Senior Solution Architect at PAT Australia & New Zealand, aboard IPS’ 4K ONE OB Truck with new LAWO MC2 36 Console.
Innovative Production Services new LAWO MC2 36 console represents the pinnacle of audio production technology. Featuring 32 faders and a comprehensive suite of advanced processing tools, the new console empowers Innovative Production Services audio engineers with unprecedented control and flexibility, ensuring pristine sound quality in any production environment.

“We’re honoured to be selected by Innovative Production Services to provide the audio production backbone for their OB truck,” said Keith Prestidge, APAC Sales Director at LAWO. “The MC2 36 console is engineered to meet the rigorous demands of live event production, offering unmatched reliability, scalability, and sonic performance. We’re confident that it will elevate the audio production capabilities of Innovative Production Services to new heights.”

Professional Audio & Television, LAWO’s exclusive distribution partner in Australia and New Zealand, supported and facilitated the acquisition of the LAWO MC2 36 console for Innovative Production Services. Providing their own LAWO mc2 36 console for testing and various demo sessions, Professional Audio & Television ensured a seamless procurement process and supported Innovative Production Services comprehensive research to evaluate its investment prior to purchase.

“We’re proud to have played a role in bringing together Innovative Production Services and LAWO for this exciting collaboration,” said Patrick Salloch, Managing Director at Professional Audio & Television. “The LAWO MC2 36 console is a testament to the relentless pursuit of excellence in audio technology, and we’re confident that it will deliver exceptional results for Innovative Production Services’ OB truck.”

With the integration of the LAWO MC2 36 console into its 4K OB Truck, Innovative Production Services says it is poised to set new standards of excellence in live event audio production. This strategic investment reaffirms their position as a leader in the Australian event production industry and underscores their commitment to delivering unparalleled quality and innovation to their clients.

Innovative Production Services will showcase its 4K ONE OB Truck, including the new LAWO mc2 36 console at MET Expo 2024 from March 5th to March 7th at Royal Randwick, Sydney.

Register for METexpo at https://metexpo.com.au

Visit www.innovative.net.au, www.lawo.com and www.proaudiotv.com.au

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