NewTek recently announced Mindstec Distribution as its newest distributor in APAC, with a specific focus on India.
The demand for NewTek solutions has been growing in the ProAV markets. With content creation and consumption on a continuous rise, the need for quality products for video production across various industries is steadily increasing. Mindstec is the latest distributor appointed in the area, and the seventh appointed this year.
Mindstec’s expertise in procurement and distribution of high-end audio-visual system solutions make them a perfect fit as a NewTek partner. Mindstec, is a leader in AV distribution, successfully bringing the latest cutting-edge technology to the Asian market. With NewTek as part of its portfolio now, it widens its ability to support customers in need of AV-over-IP workflows, and those looking for beyond broadcast grade production solutions.
“With Mindstec, customers in India will have access to NewTek solutions with speed and efficiency, and NewTek will expand its global presence further in a region with no shortage of creative talent and demand. It’s an excellent match, which will see audio-visual solutions reach content creators who can make the best out of NewTek’s innovative technologies,” states, Sabarishan, Regional Director, Mindstec Distribution.
“The APAC tech market, especially with education tech, is expected to boom in the next few years. We have the most accessible, complete, and innovative solutions for the education sector, but also corporate, Houses of Worship, sports and esports, the list goes on. By partnering with strong distributors like Mindstec, we can ensure our technologies reach the hands of those that need our tech, but also that they have the local expertise to support. It’s a great match, and we can’t wait to see the success stories start to emerge,” says Paul Dobbs, NewTek Sales Director, APAC.