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Tuesday, May 28, 2024

Sony Showcases Latest 4K and HD Production Tools at SMPTE 2015

At SMPTE 2015, Sony is exhibiting a range of technologies for HD and 4K that embody its ‘beyond definition’ vision and demonstrate innovation in the areas of shooting, working with and viewing compelling content that extends beyond broadcast to markets including motion picture, event videography, corporate, houses of worship and education production.

Sony Australia Senior Product Marketing Manager for Content Creation Nick Buchner said, “At SMPTE 2015 Sony is showcasing its latest technologies that address professionals’ needs for diverse content creation and production applications, from the most recent camera developments to a demonstration of High Dynamic Range display.”

CBK-55BK “Documentary Dock” for PMW-F55/F5 CineAlta 4K digital cinematography cameras is a game changer – transforming the cameras so operators have the familiar ergonomics of a true shoulder-mount camera, ideal for documentaries, EFP and run-&-gun style shooting. This enables the F55 or F5 to be a Super35mm production camera one moment, then quickly and easily converted to a broadcast shoulder-type camera the next. The dock also positions key controls right where the operator expects, plus it provides a slot-in wireless mic receiver and a selection of additional inputs and outputs.

The PXW-FS7 is an ultra-portable 4K camera featuring a Super35mm CMOS sensor, ideally suited for one-person operation. Sporting a range of versatile features for 4K and HD shooting in a comfortable, robust body, this latest member of the XDCAM family has been designed for documentary, music video, online content creators and corporate filmmakers looking for beautiful picture quality and an unrivalled choice of recording formats.

The new BVM-X300 4K TRIMASTER EL OLED reference monitor will be on display. This is the flagship model in Sony’s professional monitor line-up. The monitor supports a High Dynamic Range (HDR) mode and a wide colour gamut exceeding DCI-P3 and covering most of the ITU-R BT.2020 Recommendation. In addition the monitor offers the well-established performance of TRIMASTER EL OLED displays, including unparalleled black performance, consistently accurate colour reproduction, quick pixel response and industry-leading wide viewing angles.

With sports fans globally demanding more live sports content across TV and digital platforms, Hawk-Eye in collaboration with Sony has developed a solution that streamlines the live production workflow and significantly reduces the cost of live sports production – without impacting on the quality of the output. Hawk-Eye’s SMART Production service combines automated player tracking cameras with an IT based software platform, to deliver a live HD quality sports broadcast service.

A selection of Sony’s professional camcorders, wireless microphone systems and professional media solutions will also be displayed.

Presentations on working with Sony cameras by several local cinematographers, along with overviews of product groups such as Optical Disc Archive and wireless microphone systems will be featured on the stand throughout the Tuesday, Wednesday and Thursday.


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