Thursday, March 23, 2023

Viaccess-Orca BroadcastAsia 2022 Show Preview

At BroadcastAsia 2022, Viaccess-Orca (VO) will showcase its TV platform featuring the award-winning VO Secure Video Player and offering advanced capabilities such as Targeted TV Advertising, analytics, and TV monitoring. The company will also showcase innovations in content protection solutions and Anti-Piracy Services. VO’s solutions are open, flexible, and compliant with the full ecosystem, enabling operators in the APAC region to quickly adapt to the evolving TV landscape while keeping premium content safe.

Deliver an Outstanding Experience While Maximising Revenues With VO’s TV Platform

At BroadcastAsia 2022, VO will showcase Targeted TV Advertising on its powerful TV platform. VO’s service delivery platform, together with content protection and DRM capabilities, a multiplatform player, customisable TV apps, analytics, recommendations and more provides operators and service providers with an end-to-end solution for delivering outstanding viewing experiences.

A key highlight on the platform will be VO’s AI-based Targeted TV Advertising solution that revolutionises the monetisation of first-party usage data. Driven by AI analytics, VO’s advanced TV advertising solution enables service providers to accurately segment audiences and activate the segments by leveraging its partner Smart AdServer’s advertising platform to maximise revenues.

Optimise the Delivery of Live Video Content With the VO Secure Player

At BroadcastAsia 2022, VO will showcase the award-winning Secure Player, a multiplatform media player for premium content, highlighting how it optimises the delivery of live video content by supporting:

  • Multiview: Support for multiview allows end users to observe the same event from different camera angles and select the primary view they want to watch for increased viewer engagement.
  • Watch Party: Watch Party enables sports fans to watch live or on-demand sports matches on any screen while simultaneously interacting with a viewer group through video chat for a more engaging and immersive viewing experience over 5G.

Protect Premium Content and Revenues With VO’s Anti-Piracy Services

Evolving video piracy is a universal concern. At BroadcastAsia 2022, a key highlight will be VO’s Anti-Piracy Services, a fully customisable set of security services that includes AI-based dynamic watermarking, monitoring, and legal investigation into piracy for both live and on-demand content. With VO’s trusted and proven Anti-Piracy Services, operators can safeguard their brand, premium content, and revenues. VO’s Anti-Piracy Services prevents pirates from hacking the content distribution chain from the service delivery platform to the end-user device. It’s particularly crucial for live sports content.

Live Demos

VO will showcase its technologies in action through live customer deployments. A key highlight will be how customers are using VO’s TV platform to deliver personalised TV experiences on every screen, improve viewer engagement, and increase revenue.


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