Ateme returned to the 2022 NAB Show in Las Vegas to showcase its solutions for video delivery – from contribution and media supply chain management all the way to the CDN – as well as its monetisation options including Dynamic Ad Insertion and Open Caching CDN.
Ateme’s participation in the NAB Show combined use cases demonstrations, presentations and panel debates, both at Ateme’s stand and in other areas of the Las Vegas Convention Center.
Ateme demonstrated low-latency deployments such as the one announced recently, 5G streaming projects such as NESTED, and the next-generation video coding codec, VVC, delivered to a screen for the first time at the NAB Show this year. The efficiency of this codec has already been proved in the innovation labs of some recent premium sports events.
“This year, our participation in the 2022 NAB Show is full of surprises. We are thrilled to showcase how our end-to-end multi/hybrid Cloud solutions help our customers drive the acquisition of new viewers with smooth and flawless delivery, while generating new revenue flow,’ said Remi Beaudouin, Chief Strategy Officer at Ateme. ‘’By owning and mastering the full technology stack of compression, packaging and streaming – and so all the server-side analytics associated with these – we are in a unique position to provide solutions that can dynamically deliver the best content experience.”
Mickaël Raulet, CTO of Ateme, presented the paper ‘Broadcast Technologies: The Future of Delivery and 5G’, detailing how to deliver linear TV over 5G broadcast using readily available commodity tools and commercial devices, and discussing potential synergies with ATSC 3.0 A/331 as well as the possibilities for Brazil’s TV 3.0 project.