Tuesday, April 16, 2024

Sony Launches Complete Line-up of 4K HDR Professional Bravia Displays

Sony has announced the addition of 14 professional Bravia 4K HDR displays to its expansive portfolio with the launch of the BZ50L, BZ40L, BZ35L and BZ30L series. These models are optimised for commercial environments where reliability, picture quality and broad compatibility are essential.

With options covering high-end, mid-range and standard needs, and sizes from 43 inches to 98 inches, the new line-up offers an extensive array of displays to address virtually every demand. The displays incorporate Pro Bravia users’ favourite features such as unparalleled image quality, a wider viewing angle, thoughtful professional features and a smart System on a Chip (SoC) platform.

A unique differentiator of the new line-up is the bright BZ40L series, which features a state-of-the-art panel treatment, unlike competitive displays on the market. The BZ40L’s Deep Black Non-Glare Coating offers both high haze and low reflection, while maintaining deep blacks and high contrast.

The latest professional Bravia display series consists of the following models:

  • The flagship BZ50L with Sony XR processing and unrivalled picture quality boasts 780 nits of brightness in a larger-sized display: FW-98BZ50L (98 inch).
  • The high brightness, non-glare BZ40L series with X1 processing achieves 700 nits at a high 47% haze with anti-reflection, without loss of contrast.
  • The enhanced BZ35L series features increased storage and 550 nits of robust brightness and an X1 Processor.

The complete BZ30L series offers a full range of sizes, X1 processing and 440 nits of brightness.

All 14 models incorporate sustainability elements – from the use of Sorplas recycled plastic and less ink usage on the cartons to an optional stand for less waste and Eco Dashboard for better understanding power consumption based on settings configuration.

Additional common features include 24/7 operation, one-step setting of presets for easy configuration and customisation, mirroring capabilities, Pro Mode technology for simplifying operations, a uniform bezel design, flexible installation for portrait and tilt mounting, as well as support for multi-display installation to enable tiling and a side logo for blend-in design purposes.

The BZ50L, BZ40L and BZ35L series include an increased internal storage of 32GB for more flexibility and ease of use. All models feature a new centre alignment rail kit for easy mounting, while the 98-inch options come standard with centre aligned VESA patterns. The portfolio also incorporates a common chassis design for easily choosing suitable brightness models without requiring installation re-design.

The new professional Bravia display line-up will also support Sony’s Alliance Partner Network, allowing for even further integration and compatibility with established and emerging solutions providers across corporate, education, transportation and retail applications.

In Australia and New Zealand, the new BZ40L, BZ35L and BZ30L series will be available from October 2023 through authorised Sony Professional Resellers.

Visit https://pro.sony/en_AU/products/professional-displays

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