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VisualOn Collaborates With Intel to Optimise Live Video Streaming Efficiency

VisualOn recently announced it now supports Intel Xeon CPUs and Intel Datacenter GPUs to improve live video streaming efficiency and quality. VisualOn’s AI-enhanced universal content-adaptive encoding (CAE) solution, the VisualOn Optimiser, now supports the Intel QuickSync Video (QSV) hardware encoder for H.264, HEVC, and AV1. In addition, the Optimiser can run purely on dual socket servers using the Intel Xeon Scalable processor family with the Intel Data Center GPU Flex Series, bringing significant enhancements to live video streaming.

Leveraging the VisualOn Optimiser, video service providers can significantly reduce the bitrate for live video streaming while maintaining outstanding visual quality, achieving more than 40 percent bitrate reduction for H.264 encoding, more than 50 percent reduction for HEVC encoding, and close to 40 percent reduction for AV1. These savings are achieved while running about the same number of parallel encoding sessions in real time.

“Intel has a rich history of developing cutting-edge encoding hardware for the media and entertainment industry, and we’re thrilled to be working with them,” said Yang Cai, president and CEO at VisualOn. “As live video streaming continues on its rapid growth track, this collaboration will enable video service providers to deliver exceptional-quality viewing experiences while at the same time boosting bandwidth efficiency.”

“We’re pleased to have worked with VisualOn to help optimise their technology to run on Intel products,” said Nagesh Puppala, general manager of Intel’s Media and Entertainment Solutions Division. “By adopting the integrated solution of the VisualOn Optimiser on Intel Xeon processors, media companies can take full advantage of the boost in performance and the efficiency to drive down delivery and storage costs.”

VisualOn Optimiser transforms media streaming by using dynamic coding technology that combines parameter matching, scene recognition, and image quality enhancement. This reduces bitrates by up to 40 percent – while maintaining or improving video quality, as measured by VMAF scores. It utilises a machine learning-based, one-pass framework to predict and adjust encoder settings, optimising each video segment based on its features. Optimiser is available in different versions for various use cases: Optimiser VOD for on-demand video workflows, Optimiser Live for real-time video streaming, and Optimiser Fidelity for reducing the storage costs of massive mezzanine files.

VisualOn and Intel released a free white paper highlighting their innovations for live video streaming at IBC2024. The free white paper is available here. In addition, VisualOn will demonstrate the Optimiser at IBC2024 at stand 5.A52.

Visit https://www.visualon.com

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