3GPP technologies are being shaped to accommodate features and functionalities demanded by the media industry. Originally driven by the needs of mobile networks to accommodate the increasing consumption of multimedia content, the scope has broadened to offer solutions to different stakeholders – including media service providers, CDN providers, network operators – for the distribution of services to the end users. Enhancements to 5G include features to improve its ability to distribute media content and services, not only using unicast but also relying on multicast or broadcast, edge caching, virtualized media functions, network slicing or even the potential of using both terrestrial and satellite networks. A wide set of options that may create the framework for enhancing IP-based distribution of media content to users.