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From On-Demand to Live: The Evolution of Adaptive Bit Rate (ABR) Technology
May 28, 2020 @ 12:00 am - 1:00 am
With ABR initially designed for on-demand content, the design did not consider what would be needed to get ‘broadcast-like’ low latency and scalability for live video.
Join Matthew Goldman, SVP Technology, for this in-depth presentation on the evolution of Adaptive Bitrate (ABR) technology.
This webinar will delve into what the industry is doing to respond to the increasing demand for live TV on OTT streaming and meet the expectations of live TV using an OTT architecture.
Register now to learn more about:
* How vendors and broadcasters, content owners and service providers can bridge the gap to deliver a broadcast quality experience for streamers
* The latest developments, challenges and opportunities that aligning ABR with Live TV expectations holds, while considering the impact of quality, latency and scalability
* How ABR technology provides the foundation that enables targeted advertising