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    Unifying Advertising and Alternate Content Across Broadcast & IP Networks

    April 23, 2020 @ 12:00 am - 1:00 am

    During this webinar, Christophe Kind, Director Market Development, Video Advertising, MediaKind, will explore the various use cases and applications that can address issues related to placement management, Alternate Content & Blackout as well as advanced TV advertising, whether linear/schedule-based or impression-based.

    Based on the findings of MediaKind’s recently published application paper, ‘Unifying Advertising and Alternate Content across Broadcast & IP Networks’, this webinar will explore how these new approaches enable exciting opportunities for monetizing services whilst also ensuring full compliance with distribution rights and local regulations.

    Register now to learn more about:

    • Ensuring Full compliance with Content Providers’ distribution rights to be enforced across Broadcast and IP delivery networks whilst maximizing revenues from every potential viewer through Targeted TV Advertising and Audience Monetization.
    • The importance of leveraging industry standards to successfully define and enforce Advertising and distribution Rights policies.
    • MediaKind’s PRISMA Core and PRISMA Edge products, and how they are designed to unlock the full revenue potential for content distributed over any network, while protecting against constantly evolving challenges introduced by a digital world.

    Note from C+T: While we’re not sure this is the case with this particular event, many events listed outside of APAC timezones are available later on-demand. Registration can ensure you are notified about such on-demand content.


    April 23, 2020
    12:00 am - 1:00 am
    Event Category:


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