Sunday, April 14, 2024

Panasonic Evolves B2B Business with Australian Launch of ‘Panasonic Connect’

Panasonic has announced the launch of Panasonic Connect Oceania, a new entity responsible for business solutions across Australia and New Zealand. Replacing the Panasonic Business brand, Panasonic Connect will commit to a new purpose – “Change Work, Advance Society, Connect to Tomorrow” – and build stronger partnerships to solve problems and create new value for customers.

The new Panasonic Connect brand will “harness the power of people and technology”, by leveraging decades of in-house expertise, innovation and solutions – and its extensive ecosystem of partners – to deliver more effective outcomes for customers in the supply chain, public sector and entertainment industries.

It will also include improving proprietary technologies including sensing, AI and robotics to solve problems within retail, supply chain and the public sector and integrating IoT-enabled edge devices including rugged computers, tablets and handheld devices – such as Panasonic TOUGHBOOK.

It will also welcome a new era of content creation and immersive live experiences within the entertainment sector, to give users freedom to express their creativity and engage their audiences like never before. Panasonic Connect will work closely with venues, stadiums and broadcast companies to deliver tailored projection mapping and digital signage technologies alongside professional video equipment solutions.

Contacts for broadcast and pro AV products remain the same.


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