Saturday, April 13, 2024

IMT Streamlines Cloud Data Transfers

Integrated Media Technologies, Inc. (IMT) has announced the general availability of SoDA, an enterprise software application that streamlines the process of intelligent data transfers to and from the public cloud. Designed for media and entertainment workflows and other unstructured data environments, SoDA provides predictive, actionable cost and data transfer metrics for optimising on-premise and cloud storage.

“SoDA predicts the cost and speed of data movement between on-prem and cloud solutions, giving customers the tools they need to control their spend and understand the time it takes for data movement,” said Greg Holick, vice president of product management for software at IMT. “SoDA data management software gives users unprecedented insight into their total cloud storage spend.”

Organisations with large amounts of unstructured data are increasingly faced with the challenge of balancing capital expenditures for on-prem storage against the operating expense (OpEx) of storage options available in the public cloud. Multiple cloud storage options, including different pricing models and SLAs, complicate the process of choosing the optimal cloud solution for an organization, especially when storage needs are dynamic and fluctuating based on project or production needs.

Technologies partners contributing to the platform include Dalet, reachENGINE, IPV and CatDV.

SoDA delivers unprecedented simplicity, insight and control, enabling users to manage the operating costs of their storage and cloud services more efficiently. Key SoDA benefits include:

  • Simplicity. Install and configure in minutes
  • Unlimited Data Movement. On-prem, hybrid, or cloud movement
  • Fixed Monthly Rate. SaaS model

The launch of SoDA comes as IMT also announces the expansion of its advanced software development division to bring to market innovative software tools and applications that automate and simplify business operations, workflows and hybrid cloud data management.


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