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Wednesday, July 24, 2024

Magna Appoints David Herridge BDM


David Herridge, one of the broadcast and media industry’s best-known technology specialists, has joined the Magna Systems & Engineering group as business development manager for Australia and New Zealand.

Herridge, known as a skilled, experienced sales leader with a proven track record in the media market across top tier broadcasters, telcos and content owners, brings a wealth of experience to his new role.

Most recently Herridge enjoyed considerable success with MediaKind Systems Australia where he was Head of Sales for Oceania. Prior to MediaKind he was Technical Subject Matter Expert for Ericsson Television and Technical Analyst at The BOC Group.

Magna Group CEO Matthew Clemesha said, “Dave is a very valuable addition to the Magna team, particularly with his wealth of knowledge and experience in the areas of Contribution and Distribution. He has excellent customer facing and communication skills and is an expert in matching a customer’s technical requirements to an ever-evolving industry of products, solutions and standards. Dave is a perfect fit for Magna as a group and I look forward to him further adding to our continued growth and success.”

In his new role for Magna, Herridge is responsible for working with the group’s existing suppliers and customer base to develop and grow business opportunities in Australia and New Zealand. He will also create future growth for the group by developing additional opportunities through Magna’s new customers in A/NZ and be a valuable resource for Magna’s other Asia Pacific offices when required.

Magna has been providing a competitive advantage for its customers in the broadcast and telecommunications industries through timely adoption of innovations with minimal risk of disruption for over 50 years.

With that in mind David Herridge said, “Magna Systems is currently one of the few, innovative, forward-thinking and progressive companies in the broadcast and telco space. They truly believe in innovation and investment and are constantly looking to create and grow opportunities within the rapidly evolving the media technology landscape. With their drive for success and enviable product and solution portfolio, it’s an exciting time for me to be a part of the Magna team.”

David Herridge can be contacted at Magna Systems on +61 427 913 949 or at


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