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Linius Selected by IMG Replay to Revolutionise Utilisation of Sports Archive

Linius Technologies Limited is pleased to announce a new agreement to provide its sports solution, Whizzard, to IMG’s digital archive platform, IMG Replay.

The Linius Whizzard product will be deployed as a core feature within the IMG Replay service, virtualising the entire IMG Replay archive to make it more searchable and usable. IMG Replay customers, who include production companies, advertising agencies, broadcasters, news agencies, and content creators, will use Whizzard to search the vast archive to source specific fixtures, teams, individuals, and events to curate, produce, and license video content. IMG Replay ( manages an exclusive sports and entertainment archive, consisting of nearly 50,000 hours of premium content on behalf of leading rights holders such as Premier League, World Rugby, PGAA, The Championships, Wimbledon, The R+A, Miss Universe, Giro D’Italia and many more.

Linius Chief Executive Officer (CEO), James Brennan, said, “We are delighted to be selected by IMG to enhance their IMG Replay service. This is a significant validation of the power of our Linius Video Services (LVS) platform and the value unlocked by our Whizzard product for one of the world’s largest sports and media companies. Whizzard is driving accelerated commercial momentum, with Linius adding four new clients in the last five months, leading to record billings in Q2 FY2023 that is expected to double in Q3.”

“Through IMG Replay, Whizzard will be used by some of the premier sporting organisations in the world. IMG Replay and their associated sporting organisations have long recognised the value of these archives. Whizzard makes it possible to unlock that value today and by virtualising the entire archive, IMG and their clients will have the ability to enable multiple innovative use cases for this content.”

Vice President, IMG Replay at IMG Media, Tom Barnes said, “Whizzard will hopefully enable IMG Replay users to create their bespoke automated individual highlights much more quickly and effectively. We believe Linius Whizzard will enable great efficiencies for our clients, generate significant new revenues and open new markets for IMG Replay and this content.”

The agreement is for an initial two-year term and includes a fixed setup fee and a monthly license subscription. The agreement is otherwise generally on terms and conditions customary for an engagement of this nature, including as to confidentiality, protection of intellectual property, security requirements and data protection, privacy, and service levels.

This engagement is significant for the Company as it provides substantive validation of Linius’ technology and business model by one of the global leaders in the media and entertainment industry, and the application of the technology across a highly valuable and diverse set of premium sports and entertainment content. Moreover, the momentum in adoption of the Whizzard sports platform in recent months, with four new sports companies signing on with Linius, demonstrates an increasing awareness of its unique capability and application for sports companies.


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